Tumblr is allowing users to adjust their privacy settings, so that their posts only show up within the confines of the blogging platform.
Tumblr is now giving users the option of hiding their blogs from the web, only making them viewable through Tumblr’s homepage or apps. The Yahoo-owned microblogging service introduced the new functionality on Wednesday; if users opt to shield their blog, the site will show a 404 error anytime it is accessed via URL.
