La Colombe is rolling out its popular Draft Latte to the rest of the world—in a can. For this development, you have a 4-year-old to thank.
Todd Carmichael, the founder of La Colombe Coffee Roasters and the inventor behind the cold-draft latte craze, is sitting in a booth in the company’s Noho cafe in New York City. It’s 24 degrees Fahrenheit outside, but the picture windows opening onto East 4th Street have a solarium-like effect, and jackets are quickly shrugged off as patrons line up at a quick clip for the frothy, barely sweet beverages—no ice—pulled straight from a tap at the bar.
