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23andMe’s Consumer DNA Data Gold Mine Is Starting To Pay Off

The consumer genetic testing company says it can barely keep up with demand from researchers, while patient advocates wonder if customers deserve a cut of the profits.

The consumer genetic testing company says it can barely keep up with demand from researchers, while patient advocates wonder if customers deserve a cut of the profits.

After decades of inconclusive results, researchers backed by Pfizer and Massachusetts General Hospital revealed that they had identified several genetic markers associated with depression earlier this month. It was the largest study of its kind, using data from more than 120,000 people.

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Why Bonin Bough Left Mondelez To Help Shepherd Small Businesses With LeBron James

The former Mondelez chief media officer is taking his global brand marketing skills to small business, and going deep on marketing’s future in messaging.

The former Mondelez chief media officer is taking his global brand marketing skills to small business, and going deep on marketing’s future in messaging.

On August 24th, CNBC is premiering a new show produced by LeBron James that is like a Shark Tank for Cleveland with a small business twist. Cleveland Hustles brings together local entrepreneurs and investors to open businesses and revitalize neighborhoods, and the host is Mondelez’s now-former chief media and e-commerce officer B. Bonin Bough (and member of Fast Company‘s 2011 Most Creative People). Now, after filming and creating the show’s first season, Bough was inspired to make its underlying concept his mission for small businesses across America.

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How To Explain To Hiring Managers Why You’re Looking For A Job

Maybe you got fired or left on bad terms, but try to hide that from an interviewer and they’ll probably be able to tell.

Maybe you got fired or left on bad terms, but try to hide that from an interviewer and they’ll probably be able to tell.

One of the most common questions hiring managers ask job candidates is a simple one on the surface: “Why do you want to work here?” But it can be tricky to answer—because the real information they’re looking for is more complicated than that. What they’re really asking is something closer to this:

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Three Surprising, Science-Backed Ways To Improve Your Decision Making

From having to pee to dimming the lights, researchers say a surprising range of stimuli can impact how we make choices.

From having to pee to dimming the lights, researchers say a surprising range of stimuli can impact how we make choices.

Most of us make bad decisions every day. We eat too much despite being full, we spend too much when we should be budgeting, we drive when we should walk, and we choose not to resign from jobs we hate.

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Apple Acquires Personal Health Data Startup Gliimpse

In the last three years, Gliimpse has built a secure platform where consumers can manage and share their own medical records and info.

In the last three years, Gliimpse has built a secure platform where consumers can manage and share their own medical records and info.

Apple’s ambitions in the health sector continue to expand, with its digital health team making its first known acquisition—personal health data startup Gliimpse, Fast Company has learned.

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A Guide To Uncertainty For People Who Hate Not Knowing

Unknown outcomes can make us put in either too much work or not enough. Here’s how to avoid both.

Unknown outcomes can make us put in either too much work or not enough. Here’s how to avoid both.

Life is full of uncertainty, both good and bad. Maybe you’re hopeful that a big meeting with a client will turn into a contract. Or perhaps you’re concerned about an upcoming evaluation at work. In either case, you won’t know where you stand until it actually happens. And in the meantime, you’ll have to deal with that uncertainty—something some people do better than others.

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How To Recruit Talent For A Startup Nobody’s Heard Of Yet

Starting from zero can actually be a recruiting advantage.

Starting from zero can actually be a recruiting advantage.

You’ve got a great startup idea, you’ve tested it out to make sure it’s viable, and now you’re ready to hit the ground running. You just need the right people to come along for the ride. The tricky part here, of course, is that barely anybody has ever heard of your brand-new company. Here’s how to recruit the great talent to join a startup or growing business that hasn’t had time to gain much name recognition in the job market yet.

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How To Deal With A Boss Who Plays Favorites

When you get the sense that your boss appreciates your coworkers better, it’s time for a gut check on your own performance.

When you get the sense that your boss appreciates your coworkers better, it’s time for a gut check on your own performance.

You see your coworker hanging out in your boss’s office almost every day. They laugh, make inside jokes, and seem more like longtime buddies than employer and employee. Any time you try to join the camaraderie, they don’t exactly embrace your contributions to their little social circle—it’s more like they tolerate you. And coincidentally (or not), the high-profile projects always seem to go to this particular coworker.

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