Barbecues and badminton games are fun, but employee outings can also be an opportunity for building the company’s brand.
Barbecues and badminton games are fun, but employee outings can also be an opportunity for building the company’s brand.
Corporate summer outings have come a long way from the traditional outdoor picnic. Today, offices do everything from sponsoring a volunteer day to attending sporting events, to participating in competitive cook-offs, laser tag and go-cart races. While the purpose is often to build camaraderie and reward employees for their hard work, corporate events also provide an opportunity to reinforce your company mission and brand.