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Honda Goes Stop-Motion, Star Wars Goes 360: The Top 5 Ads Of The Week

Beats joins the rugby scrum, AT&T and ESPN’s heartbreaking story, the Wall Street Journal gets into the cocaine business for Netflix.

This week Facebook introduced 360 video to the newsfeed and, obviously, there were a handful of impressive launch partners, including LeBron James, GoPro, Saturday Night Live, and Vice. But the one that likely drew the biggest nerdgasm was Star Wars’ 360-degree view look at the planet Jakku from the back of a speeder bike driven by Daisy Ridley’s Force Awakens character, Rey. It’s no contest.

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Chess Deconstructed: Inside The Saul Bass Tribute-Turned-Video Game

NotDoba is an addictive little game that looks and sounds like a Saul Bass credit sequence come to life.

The legendary Saul Bass was one of the most influential graphic designers of the 20th century, lending his unique unique vision to everything from corporate logos to motion picture title sequences. About the only thing the man didn’t design during his career was video game. Now, thanks to NotDoba, you can now get an idea of what that would be like: it’s a fun, frantic indie game that plays like a Saul Bass title sequence brought to life.

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Learn How Neurons Work Through An Autobiographical, Interactive Story

Nicky Case’s Neurotic Neurons is one of the best infographics we’ve ever seen, but it’s so much more than that.

Falling somewhere between an infographic, a web comic, and an animated TED talk, Neurotic Neurons, an interactive graphic by artist Nicky Case, is charming, educational, funny, sad, and strangely hopeful. It’s ostensibly an interactive explainer of how neurons works, but it’s so much more than that.

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The Pope Became A Social Media Powerhouse Thanks To Some Villanova Wildcats

A crack team of Villanova students are working to improve and encourage the Pontiff’s profile online.

On the evening of April 3, Melissa Connolly, a 21-year-old student from Villanova University, found herself atop the Palatine Hill outside the Colosseum in Rome, Italy, just a few steps away from the world’s biggest celebrity. Following the suggestions of the more experienced “paparazzi” around her, she positioned her camera. When the right moment arrived, with her target just 15 feet away—boom!—she got the shot she wanted. She quickly posted her picture of Pope Francis online—not on her personal Facebook page, but on the official Vatican Website, news.va.

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U.S. And China Agree To Reduce Cybertheft

Presidents Obama and Xi Jinping have agreed on common standards for cybertheft and economic espionage online.

The United States and China have moved a little bit closer to a joint understanding on cybersecurity, cyberwar, and the ongoing theft of proprietary trade secrets via hacking. In a meeting at the White House today, President Obama and Xi Jinping of China announced a “common understanding” to combat “cyber-enabled theft of intellectual property,” but left a lot of unspoken space about just what that common understanding actually is.

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Twitter Experiments With Native Polls

Marketers, rejoice! Twitter is toying with a feature that will let you embed polls in tweets.

Twitter is testing out a new feature: allowing users to embed polls into tweets. Twitter employees and those with verified accounts—Twitter users marked with those fancy blue checkmarks—are now able to embed simple two-question polls into their messages. It appears to be still under development, and is currently only available to select users.

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Today in Tabs Quiz: If You Give A Rat A Pizza

He’s probably going to want a beer.

Can you believe pizza rat, David Cameron‘s swine fever, and Martin Shkreli all happened in just one week? Future Tabs historians will surely point to September 21-25, 2015, as one of the greatest weeks of all time for tabs content. But were you paying attention? And more importantly, how bored are you this Friday afternoon? Take the quiz, and find out.

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