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Marriott Is Preparing For Gen Z With An Innovation Lab Hotel

At the Charlotte location, the chain is trying out a bunch of new concepts that guests can evaluate by pushing a button or swiping a screen.

The Marriott in downtown Charlotte, North Carolina, offers a familiar scene to anyone who’s ever set foot in one of the chain’s properties. Guests are often in town for business and can be found at the lobby cafe grabbing a quick coffee before morning meetings or a glass of wine after work at the bar.

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