As one entrepreneur explains, “crisis management” isn’t a monolithic process or a skill that suits every situation.
As one entrepreneur explains, “crisis management” isn’t a monolithic process or a skill that suits every situation.
Sooner or later, no matter their size, location, or industry, all companies face some sort of crisis. The trouble, though, is that we often talk about “crisis management” like it’s a single skill or process: You have it or you don’t; you do it right or you totally mess it up.
